Google Just Backed Blockchain Game — Here’s What That Means For Web3 Gaming’s Future
As Web3 gaming inches closer to mainstream adoption, My Lovely Planet CEO Clément Le Bras says platforms such as Google Play are beginning to accept blockchain not as a monetization gimmick, but as a backend layer, one that should be optional and frictionless for users.
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What Happened: The remarks come shortly after My Lovely Planet became the first-ever Web3 game to be featured in Google’s global #WeArePlay campaign, marking a milestone for blockchain-based titles on mainstream app stores.
Speaking to Benzinga, Le Bras said, “The fact that My Lovely Planet became the first Web3 game featured in Google’s #WeArePlay campaign is a strong signal. Platforms are realizing that blockchain is a technology layer, not just a monetization model.”
According to Le Bras, the future of platform adoption lies in “frictionless integration,” where users aren’t immediately confronted with blockchain mechanics, but instead discover added value after trust and engagement are built. …