Vanguard Opens $11 Trillion Platform To Bitcoin And Crypto ETFs In Major Policy Reversal
Vanguard Group Inc., the world’s second largest asset manager, began allowing cryptocurrency ETFs on its brokerage platform starting December 2, 2025, reversing years of staunch opposition to digital assets and granting over 50 million clients access to Bitcoin (CRYPTO: BTC) and select altcoin products.
The policy shift enables Vanguard brokerage customers managing approximately $11 trillion in assets to trade ETFs holding Bitcoin, Ethereum (CRYPTO: ETH), XRP (CRYPTO: XRP), and Solana (CRYPTO: SOL). The move marks a dramatic departure from the firm’s longstanding view that cryptocurrencies were too volatile and speculative for serious portfolios.
Years Of Resistance Finally End
When spot Bitcoin ETFs launched in January 2024, Vanguard immediately blocked all client access, triggering the #BoycottVanguard campaign across social media. Customers attempting to purchase products like BlackRock Inc.’s iShares Bitcoin Trust encountered error messages stating trades could not be completed.
Former CEO Tim Buckley consistently argued that Bitcoin was too volatile and did not qualify as a store of value. The firm maintained this stance even as competitors including BlackRock, Fidelity, and Franklin Templeton launched successful crypto products that attracted billions in investor …
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