Donald, Melania Trump Meme Coins Are A Personal Brand Play, Says Anthony Pompliano
Posted On January 22, 2025
Anthony Pompliano, founder and CEO of Professional Capital Management, discussed the rise of branded “meme coins” like those tied to Donald and Melania Trump.
What Happened: Speaking with CNBC on Tuesday, Pompliano likened meme coins to digital trading cards—speculative assets with value primarily driven by branding and perceived scarcity rather than underlying business fundamentals.
| Cryptocurrency | Price | Market Cap | 24-Hour Trend | Since Launch |
| OFFICIAL TRUMP (CRYPTO: TRUMP) | $39.52 | $7.9 billion | +2.9% | +509.4% |
| Official Melania Meme (CRYPTO: MELANIA) | $3.79 | $728.3 million | -0.3% | -48.2% |
Commenting on Trump and Melania Coins, he described them as examples of leveraging strong personal brands in the digital financial space.
He noted …
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