EXCLUSIVE: Madden Gaming Veteran-Led Photo Finish Teams Up With BlockBet To Expand Into Sports Betting, Simulcasting
Virtual horse racing game Photo Finish LIVE signed a partnership with blockchain-powered sportsbook and casino company BlockBet to expand its simulcast opportunities and utility in the sports betting sector.
What Happened: Photo Finish LIVE, which is a play-to-earn virtual horse race game utilizing the Solana (CRYPTO: SOL) blockchain, will integrate its $CROWN utility token into BlockBet.gg as part of the partnership.
BlockBet becomes the first-ever simulcast partner of Photo Finish LIVE as part of the agreement. Users will be able to wager on virtual horse races, real-world sports, casino games and more with the integration of $CROWN.
Users will also be able to bet on Photo Finish LIVE races through the simulcasting of thousands of races. Bettors will be able to wager using $CROWN, Solana, Bitcoin (CRYPTO: BTC), Bonk (CRYPTO: BONK), Ethereum (CRYPTO: ETH) and other supported tokens on BlockBet.
“Integrating Photo Finish Simulcast wagering into BlockBet’s sportsbook is the first step in our strategic expansion into the sports wagering market,” Third Time Games CEO and Founder Ian Cummings said.
Third Time Games owns Photo Finish LIVE. Cummings is experienced in the gaming space, where past roles …